Catalign Innovation Consulting

In the past few articles on “strategy as surfing a wave” (see part 1 , 2 , 3 and 4 ), we looked at how a big wave like Internet hits people...

In the previous article A look at Tata Nano through dynamic innovation sandbox lens , we saw how Tata Motors created an innovation sandbox b...

Earlier this year we looked at a structure called “ Dynamic Innovation Sandbox ” which creates a platform for systematic innovation. In this...

In the previous article , we looked at how “story” forms an important element of an evolving business model. Adapting the story as we unders...

We saw in previous articles how Internet wave hit Grossman at IBM and how he teamed up with Patrick to surf the wave . Skeptics asked the q...

We saw earlier how Internet wave hit David Grossman of IBM. We stopped at a point where Grossman drove down to his headquarters with his wo...

In the previous article , we saw how Internet wave hit IBM’s David Grossman. Let’s look at a couple of more examples how waves hit surfers. ...